DESIGN

Design is an essential element in storytelling and ties the many pages of a publication together in one cohesive unit. Done properly, designing draws the reader further into a story as well as conveys certain themes that more powerfully develop the main idea of a story. I have the opportunity to design many different spreads for MVM’s Eagle Eye newsmagazine and Aerie yearbook which illustrate the concept we attempted to share with each published copy.

 


EAGLE EYE

Screen Shot 2018-02-11 at 11.35.35 AMI received my first opportunity to design this year with the opinions page for the second issue of the newsmagazine. Looking back on this spread, I think something I could have done to improve it is creating more white space to distinguish between each opinion and integrating the Starbucks cup cutout more thoroughly with the connected writing. I also could have created a more dominant element for one of the opinions, drawing the reader to that location first.

An aspect of this page I think I did well on was the overall formatting of the headlines for each section, which were a creative way of visually conveying the content of each piece to the reader. By including topics that students have a vested interest in while also confronting serious issues like the war on drugs, I created a package that engaged the audience and helped them to learn something from what they read.

Note: Due to technical difficulties, we have been unable to make the pdf version of this spread appear in the digitized issue of the magazine.

Screen Shot 2018-02-11 at 11.34.50 AM

I also designed this feature page for the second issue of the Eagle Eye. For the intro page, we utilized a large amount of white space to define the content on the spread, so I continued the more refined theme with a large bar of white space across the middle of this page and a thinner strip of text for the main story. It was important to also include captions for each photo that Maxx Vail submitted to us because, without explanation, the content’s connection with the story may not have been clear. The combined visuals, short copy, and long copy work together to tell the story.

The second issue of the Eagle Eye can be accessed here.

 

 

Screen Shot 2018-02-02 at 1.14.10 PM

I received the opportunity to design the feature section of the Wish Week special issue of the Eagle Eye, and I knew I needed to use consistent design elements to tie each story together with the same thematic appearance. This is the introduction spread for the features, where I introduced Wish-Kid-friendly drawings and colors. The aggressive-crop photos, coupled with short descriptions of each story, provide the reader with a glimpse of the upcoming feature pages.

 

Screen Shot 2018-02-02 at 1.15.10 PM

The first two feature stories (10-11) of the Wish Week special issue.

Screen Shot 2018-02-02 at 1.15.39 PM

The main story in the feature section of this Eagle Eye (12-13).

Screen Shot 2018-02-02 at 1.16.42 PM

The final feature in the section (14).

With the feature pages, I continued the use of the squiggly lines to illustrate our upcoming Wish Kid’s personality. Unfortunately, a version without the large sizing of drops caps that I had intended for pages 10 and 11 in order to match the rest of the spreads was published instead of the correct spread. However, the overall theme of the features was maintained because I also continued the use of the color swatches from the feature intro as well as maintained a similar appearance in most of the headlines. For my story, “Super K Saves the Day”, we used a headline arrangement pulled from the photo above it to make the page stand out slightly from the rest since it was about the most recent Wish Week. I wanted to use a variety of story-telling devices, including pull quotes, captions, and statistics, to provide the reader with a greater understanding of the content on each page and the overall idea of the feature section.

The online version of the Wish Week special issue of the Eagle Eye can be accessed here.


Aerie Yearbook

At the beginning of the school year, we struggled to decide between the two main themes we had developed for our yearbook over the summer. The debated themes were one that I had created, “To the Core”, and one created by Lauren Irwin, “Rewind”. The main idea behind my theme was that all students at the school have unique stories beneath the surface of their everyday life and that the yearbook would focus on the deeper identity of each student. The main idea behind the “Rewind” theme was that we would use a Polaroid and retro theme to convey the idea of looking back at the year. When it came down to a vote, the “Rewind” theme was decided on. Convinced that, regardless of the theme we chose, we would finish the year with an excellent final product that thoroughly captured the year at the school, I was satisfied with outcome of the vote. I was especially excited because the rigorous process we had undergone to decide between the themes pushed them to be thought out more completely, and I eagerly began to help in the design process for the “Rewind” book. Below are showcased examples from the unpublished “To the Core” theme as well as those from “Rewind.”

Screen Shot 2018-02-11 at 12.22.16 PM

Designers must not only consider the main pages of a publication but also the pages that begin and end it so that the overall concept is captured throughout every page. I designed the end sheet for the “To the Core” theme to match the color palette I had selected for the rest of the book and connected each element with lines that receded to the bottom of the page, as if they were going from above to beneath the surface.

Screen Shot 2018-02-11 at 12.21.04 PM

Above is one version of a chronological page I designed for the “To the Core” book. In order to capture the idea of reaching the true identity of students, I included an extra dominant main story that would focus on a single student while other mods would encompass the idea of the week in general.

Screen Shot 2018-02-11 at 12.37.39 PM

The above spread is one version of a sports spread in the “Rewind” yearbook. The sports designs created by the original “Rewind” team contained most of the same mods but were designed in a horizontal fashion. My goal with this design was to change the pages up by providing it with a more vertical style while also maintaining the consistent theme elements, such as the pink bar, season records and epic photos gallery.

Screen Shot 2018-02-15 at 4.56.54 PM

I designed this spread to incorporate work from Journalism One students into the yearbook. It tells the story of students at Vista on an average day visually with photos and captions. When I designed this spread, I kept our theme colors and usage of strokes in mind, using corners to draw the reader into the storytelling. I also included a time stamp for this portion of the day to provide the spread with a retro tone, an important aspect of the “Rewind” theme.

Screen Shot 2018-02-11 at 1.49.40 PM

In order to tell the stories of students throughout the year, we created interrupter spreads to place between each chronological and sports section of the yearbook. This is the Summer interrupter, written about a theater student. I designed this spread so that the dominant full-bleed image captures the attention of the reader and draws them into reading the story.

Other examples of design can be found in the entrepreneurship section of my portfolio.

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s